Dick’s Sporting Goods Makes Major Investment in Youth Sports Company

May 7, 2025 - 10:03

In a significant move to bolster youth sports engagement, Dick’s Sporting Goods has announced a strategic investment of $120 million in Unrivaled Sports. This investment, facilitated through its corporate venture arm, DSG, aims to enhance the landscape of youth sports programs across the nation.

Unrivaled Sports is recognized for its innovative approach to youth athletic programs, focusing on accessibility and quality training for young athletes. With this influx of capital, the company plans to expand its offerings, improve facilities, and increase participation in various sports.

The partnership underscores Dick’s commitment to fostering a love for sports among youth, ensuring that children have the opportunity to develop their skills and enjoy the benefits of athletic participation. This investment not only strengthens Dick’s position in the sports retail market but also reinforces its dedication to community engagement and the development of future athletes.

As youth sports continue to evolve, this collaboration is poised to make a lasting impact on young athletes and their communities.